The countdown to C!Print 2024 has begun! In less than two months, the C!Print and the CTCO joint trade show for visual communication, graphic design and corporate gifts will take place in Lyon from 6-8^th February.

Back in 2022, the C!Print inaugurated a new space, in the middle of the 260 different exhibitor booths, to support the digital transformation of the graphic design industry. The space enables visitors to find out more about technologies for product personalization, web-to-print and how to automate workflows, both thanks to the expertise of the exhibitors as well as through the various conferences, panel sessions and workshops organized by the C!Print.

Driven by the urgent need to address climate change and the growing pressure from a more eco-conscious public aware of the textile industry’s impact on the planet, major manufacturing activities are being relocated to the EMEA region. This growing trend is prompting manufacturers to modernize their workshops to improve both profitability and sustainability.

In order to address these new industry challenges, C!Print is launching its own C!Factory for the 2024 trade show! With the help of C!Print partner Fabéon, C!Print will recreate a complete production line, onsite, in the middle of the expo hall! This new space will take visitors on an immersive journey through the different stages of production, from printing a custom design to the cutting and sewing of a custom garment.

With Paris holding the Summer Olympics, 2024 will be an important year for France, especially for those working in the visual communications industry. Inspired by the upcoming games and paying homage to the local basketball team, C!Print chose to create a mini factory for producing personalized basketball jerseys!

Emersya had already partnered with the C!Print to develop a 3D product personalization experience for the 2023 C!Print Plug&Play zone and provide an automated workflow for the different machines used for personalizing the corporate gifts. After the success of this experience, Emersya was the obvious 3D partner choice for the C!Factory!

We are thrilled to announce that we have developed an exclusive Interactive 3D personalization experience for the C!Factory, that will empower a selection of trade show visitors to create their own personalized basketball jersey, online, in real-time 3D.

The online 3D personalization experience will be linked directly to the production line in order to streamline and automate the printing, cutting and finishing process. The custom jerseys will be made by the C!Factory during the C!Print to provide an end-to-end demonstration of 3D product personalization, from design to production.